Work-Force
The organisation is recruiting a Email Marketing Specialist for its Bloemfontein operation. The role forms part of a wider marketing jobs portfolio across Free State.
About This Position
This Email Marketing Specialist role has been briefed against a clear set of outcomes for Bloemfontein. The successful candidate will work alongside an established team and will be expected to contribute meaningfully to the marketing jobs pipeline across Free State.
Day-to-day, the role balances focused delivery with the kind of collaboration that keeps things moving. The successful candidate is trusted to make sensible decisions inside the agreed scope, with line-management support whenever a sounding board is useful.
Reasonable working hours and respectful planning are part of how the role runs. The team values strong delivery, and load is balanced fairly across the marketing jobs group in Bloemfontein.
Internal documentation, process notes and shared playbooks make it easier for the Email Marketing Specialist to step into the marketing jobs workflow quickly. Institutional knowledge is well-organised, so people are not reinventing the wheel from one week to the next.
Why This Role
Importantly, the hiring organisation may provide onboarding or skills development for this marketing jobs role in Bloemfontein; the available support will be confirmed in the final vacancy details for Free State.
Practically speaking, the role’s development opportunities, training and benefits, if offered, will be set out in the final vacancy details.
Career development may be available depending on the role, business needs and the hiring organisation’s policies.
Crucially, the package, working arrangements and any available support will be confirmed by the hiring organisation for this vacancy.
Diversity and Inclusion
Crucially, the organisation supports a respectful workplace. Applications are welcome from suitably qualified candidates across Free State, and recruitment is intended to be fair and transparent.
Practically speaking, the hiring organisation’s applicable employment-equity and inclusion practices will be explained in the final vacancy details for Free State.
Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Bloemfontein.
B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.
Working in Bloemfontein
Bloemfontein continues to grow as an employment hub in Free State, with close to the Bloemfontein judicial hub. This role gives you a foothold in one of its busier business communities, with access to the local services, suppliers and partners that keep the work moving.
Many candidates already living within reach of Bloemfontein cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Free State economy.
Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Bloemfontein.
Candidates should review the listed location, schedule and travel requirements before applying for this role in Bloemfontein, Free State.
Your Team
In addition, the team you will be working with is fast-paced and energetic. Things move quickly across the Bloemfontein office, and the people who thrive here are the ones who plan ahead, communicate openly and pick up the slack when Free State operations get busy.
Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.
Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.
Equally, the team structure and working relationships for this role in Bloemfontein will be explained during the hiring process.
Your Future Here
Notably, this role can grow with you. Strong performers in the marketing jobs team in Bloemfontein have moved into senior, supervisory and specialist positions, and that journey is supported through coaching, training and exposure to bigger projects.
In addition, internal mobility is encouraged. People who start in Bloemfontein have moved into roles in other branches, specialist functions and project teams across Free State.
Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.
Growth conversations happen at a regular cadence — not just at year-end — so the path forward stays current and realistic for every Bloemfontein team member.
Key Responsibilities
- Optimise organic search performance through on-page and technical SEO
- Test, learn and iterate on creative, channels and audience targeting
- Brief and manage external creative, media and PR agencies
- Track campaign performance against KPIs and produce monthly reports
- Coordinate events, sponsorships and community activations
- Manage email marketing journeys, segmentation and lifecycle automation
- Maintain the editorial and content calendar across owned channels
Who We’re Looking For
- 2-4 years’ experience in a marketing or communications role
- Experience with email marketing platforms (Mailchimp, HubSpot, etc.)
- Working knowledge of CMS platforms (WordPress preferred)
- Ability to work cross-functionally with sales, design and product teams
- Excellent written and verbal communication skills appropriate to the role
- Solid understanding of SEO and content marketing principles
If most of these boxes are ticked, you are encouraged to put your name forward.