Work-Force
Applications are warmly invited for a Email Marketing Specialist role based in Odendaalsrus. We welcome candidates from every background across Free State who are ready to grow with us.
About the Opportunity
The Email Marketing Specialist vacancy forms part of how the Odendaalsrus branch keeps performing. It pairs day-to-day delivery with longer-running priorities that keep the marketing jobs side of the business moving forward.
Communication runs both ways. Managers across the marketing jobs team in Free State make time for one-to-ones, and people are expected to speak up early when something needs attention.
Tools, systems and information are there to support the role rather than slow it down. The company continues to invest in the technology that backs its Odendaalsrus teams, and the new Email Marketing Specialist will feel that from the first week.
Reasonable working hours and respectful planning are part of how the role runs. The team values strong delivery, and load is balanced fairly across the marketing jobs group in Odendaalsrus.
What Your Day Looks Like
You usually start by scanning campaign dashboards over coffee, checking performance against targets and flagging anything that needs attention. Mornings are often given to creative work — briefing designers, refining copy, planning the next content drop — while afternoons mix stakeholder meetings, agency calls and a steady stream of approvals. In between, you’re watching what competitors are doing, listening to what customers are saying online, and shaping the next set of experiments to push the brand forward.
On top of that, the rhythm rewards people who plan ahead but also pivot quickly when Free State operations throw up the unexpected.
No two days look exactly the same — and that variety is part of what keeps the role engaging for the right candidate in Odendaalsrus.
Practically speaking, the Odendaalsrus office buzzes through peak hours and settles into focused, productive lulls in between, giving you time to plan and reset before the next stretch of work.
Equal Opportunity
Inclusion is a core part of how the team operates. This is an equal-opportunity employer, and candidates from all communities — including women, youth and persons living with disabilities — are encouraged to apply for this role in Odendaalsrus.
B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.
Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Odendaalsrus.
Practical steps back the words. Structured EE reporting, transformation initiatives and learnership programmes give real opportunities to candidates from across Free State.
Based in Odendaalsrus
Working in Odendaalsrus means a place along the N1 central corridor, with a steady flow of activity and a strong local economy. The team has built solid relationships across the Free State region, and the Odendaalsrus office benefits from those long-standing connections.
Many candidates already living within reach of Odendaalsrus cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Free State economy.
Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Odendaalsrus.
If you are relocating, the team can share practical pointers on neighbourhoods, transport and the typical pace of life in Odendaalsrus, Free State.
Meet the Team
On top of that, the team you will be working with is fast-paced and energetic. Things move quickly across the Odendaalsrus office, and the people who thrive here are the ones who plan ahead, communicate openly and pick up the slack when Free State operations get busy.
Importantly, the team mix in Odendaalsrus reflects a balance of experienced operators and emerging talent, with deliberate space for diverse voices and backgrounds.
Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.
Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.
Key Outputs
- Manage paid media budgets across Google, Meta and LinkedIn
- Conduct market research and competitor analysis to inform positioning
- Test, learn and iterate on creative, channels and audience targeting
- Maintain the editorial and content calendar across owned channels
- Plan and execute integrated marketing campaigns across digital and traditional channels
- Create on-brand content for web, social, email and in-store
- Manage brand assets, tone of voice and corporate identity guidelines
- Support sales teams with collateral, presentations and trade activations
Essential Criteria
- Strong copywriting skills with a portfolio of published work
- Familiarity with the South African media and influencer landscape
- Experience with email marketing platforms (Mailchimp, HubSpot, etc.)
- Solid understanding of SEO and content marketing principles
- Working knowledge of CMS platforms (WordPress preferred)
- Proven experience managing paid media campaigns
- Creative thinker who can also analyse data and report on ROI
Beyond that, if most of these boxes are ticked, you are encouraged to put your name forward.