Retail Media Director

Work-Force

Job Overview: As a Retail Media Director, you will play a pivotal role in leading media strategy and team development. This position involves managing and growing a portfolio of accounts, driving business conversations with clients, and developing successful retail media strategies through cross-disciplinary collaboration. Success in this role requires a data-driven mindset, teamwork, and adherence to Jellyfish’s core values: accountability, positivity, passion, and problem-solving.

Primary Responsibilities:

  • Account Management:
    • Oversee a portfolio of accounts to ensure client satisfaction and drive business growth.
    • Build and maintain strong client relationships, understanding their business goals.
  • Strategy Development:
    • Develop and deliver large-scale, data-driven strategies tailored to client needs.
    • Project manage initiatives within the media plan to ensure effective execution.
  • Performance Reporting:
    • Create professional client-facing documents that provide clear, actionable performance insights.
  • Business Development:
    • Collaborate with the Business Development team to devise innovative strategies for prospective clients.
  • Process Improvement:
    • Work with business leaders to establish best practices, develop processes, and promote knowledge-sharing.
  • Team Leadership:
    • Mentor and educate junior staff to enhance their expertise and improve client performance.
    • Utilize a sales CRM to manage the sales pipeline and record information on prospects.

Qualifications:

  • Experience:
    • Proven track record of managing and succeeding with a large client portfolio.
    • Expertise in retail media advertising, including sponsored ads and DSP platforms.
    • Experience with Vendor & Seller Central, Amazon Marketing Cloud (AMC), and 3rd party bid management platforms such as Skai or Pacvue.
    • Demonstrated success in managing media budgets over $1 million and achieving or exceeding KPIs.
    • Full funnel media planning experience, including various ad formats, audiences, and seasonal periods.
    • Background in the retail industry and experience in team management.
  • Skills:
    • Advanced proficiency in Excel (complex functions) and Google Sheets.
    • Ability to work in a structured manner while managing competing demands effectively.
    • Strong analytical skills with a capability to derive actionable insights from data.

Additional Information:

  • Why Work for Us?
    • Join a dynamic team dedicated to innovation and professional growth.
    • Be part of an environment that values accountability, positivity, passion, and problem-solving.
    • Opportunity to contribute to cutting-edge media strategies and business development.
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