Work-Force
An opportunity has arisen for a Email Marketing Specialist in Bethal. Suitably qualified candidates from across Mpumalanga are invited to apply.
About This Position
The organisation is investing in its Bethal operation, and this Email Marketing Specialist position reflects that commitment. The successful candidate will work across the marketing jobs function and contribute to the wider Mpumalanga business.
Day-to-day, the role balances focused delivery with the kind of collaboration that keeps things moving. The successful candidate is trusted to make sensible decisions inside the agreed scope, with line-management support whenever a sounding board is useful.
Tools, systems and information are there to support the role rather than slow it down. The company continues to invest in the technology that backs its Bethal teams, and the new Email Marketing Specialist will feel that from the first week.
Internal documentation, process notes and shared playbooks make it easier for the Email Marketing Specialist to step into the marketing jobs workflow quickly. Institutional knowledge is well-organised, so people are not reinventing the wheel from one week to the next.
Crucially, the role has been written to be sustainable, not just busy. Strong output is expected, and managers in Bethal also pay attention to recovery, learning and the kind of breathing room that keeps people doing good work over time.
Your Team
Importantly, the team you will be working with is fast-paced and energetic. Things move quickly across the Bethal office, and the people who thrive here are the ones who plan ahead, communicate openly and pick up the slack when Mpumalanga operations get busy.
Notably, the team mix in Bethal reflects a balance of experienced operators and emerging talent, with deliberate space for diverse voices and backgrounds.
Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.
Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.
Where You’ll Work
Equally, the environment is creative, deadline-driven and data-aware. Cross-functional work with sales, product and design is the norm, and ideas are tested with real audiences quickly.
A respectful, professional environment is the standard in Mpumalanga. Bullying, harassment and unfair conduct have no place here, and managers are trained to act decisively when concerns are raised.
Notably, the working environment is set up to give the team the focus needed for deeper work, while keeping collaboration and quick problem-solving close at hand.
Health, safety and well-being are taken seriously. Current policies and procedures are maintained, and the Bethal site adheres to the standards expected of a responsible South African employer.
What We Offer
Few roles let you see the impact of your work as quickly as this one. Every shift, project and decision in Bethal contributes to real outcomes for clients and colleagues across the marketing jobs space in Mpumalanga.
Practically speaking, the company reinvests in its people: paid training, internal moves and the chance to take on bigger projects are all part of how careers in Bethal keep progressing.
Benefits are clear and consistent. Beyond the package on offer, the role includes the supports you would expect from an established South African employer in Mpumalanga.
Recognition matters here. Strong performers are noticed quickly, and many promotions across the business have started in the Bethal teams.
Your Future Here
This role can grow with you. Strong performers in the marketing jobs team in Bethal have moved into senior, supervisory and specialist positions, and that journey is supported through coaching, training and exposure to bigger projects.
Growth conversations happen at a regular cadence — not just at year-end — so the path forward stays current and realistic for every Bethal team member.
Importantly, internal mobility is encouraged. People who start in Bethal have moved into roles in other branches, specialist functions and project teams across Mpumalanga.
Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.
Based in Bethal
Bethal continues to grow as an employment hub in Mpumalanga, with near the Secunda petrochemical hub. This role gives you a foothold in one of its busier business communities, with access to the local services, suppliers and partners that keep the work moving.
If you are relocating, the team can share practical pointers on neighbourhoods, transport and the typical pace of life in Bethal, Mpumalanga.
Many candidates already living within reach of Bethal cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Mpumalanga economy.
Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Bethal.
Equal Opportunity
Diverse teams build stronger workplaces. Applications are welcome from candidates of every background, language and community across Mpumalanga, and recruitment is fair, transparent and aligned with the EE Act.
B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.
Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Bethal.
Practical steps back the words. Structured EE reporting, transformation initiatives and learnership programmes give real opportunities to candidates from across Mpumalanga.
Frequently Asked Questions
Is there opportunity for promotion?
Definitely. Strong performers regularly move into senior, supervisory or specialist roles within the business.
Is this position open to recent graduates?
Yes. Provided the minimum requirements listed above are met, graduates are warmly encouraged to put their names forward.
What shift patterns apply to this role?
Shift patterns vary by site, but the role typically follows the standard operational hours of the relevant branch. The hiring team will walk you through the specifics during the interview.
Is reasonable accommodation supported for applicants with disabilities?
In addition, yes. The hiring team is committed to inclusive recruitment and engages on reasonable accommodation as part of the process.
Key Responsibilities
- Track campaign performance against KPIs and produce monthly reports
- Create on-brand content for web, social, email and in-store
- Support sales teams with collateral, presentations and trade activations
- Brief and manage external creative, media and PR agencies
- Optimise organic search performance through on-page and technical SEO
- Coordinate events, sponsorships and community activations
- Ensure all marketing complies with POPIA and consumer protection codes
Who We’re Looking For
- Strong project management and organisational skills
- Proven experience managing paid media campaigns
- 2-4 years’ experience in a marketing or communications role
- Bachelor’s degree or diploma in Marketing, Communications or related field
- Hands-on experience with Google Analytics, Search Console and Tag Manager
- Creative thinker who can also analyse data and report on ROI
- Excellent written and verbal communication in English
Candidates who meet most of these criteria are welcome to be considered for the role.