Copywriter

Looking for your next move as a Copywriter in Senekal? A role has just opened that gives you real responsibility and a clear path forward in Free State.

The Role

An experienced Copywriter is needed to support operations in Senekal. The role forms part of how the business keeps its marketing jobs portfolio strong in Free State.

The successful applicant is given the room to plan, deliver and review their work without unnecessary noise. The organisation has built its Senekal team on trust, and the Copywriter role will feel that from week one.

Internal documentation, process notes and shared playbooks make it easier for the Copywriter to step into the marketing jobs workflow quickly. Institutional knowledge is well-organised, so people are not reinventing the wheel from one week to the next.

Stakeholders for this position include line managers, peers across the marketing jobs team and trusted external partners. Building those relationships early makes the next twelve months in Senekal much easier.

Reasonable working hours and respectful planning are part of how the role runs. The team values strong delivery, and load is balanced fairly across the marketing jobs group in Senekal.

Day in the Life

You usually start by scanning campaign dashboards over coffee, checking performance against targets and flagging anything that needs attention. Mornings are often given to creative work — briefing designers, refining copy, planning the next content drop — while afternoons mix stakeholder meetings, agency calls and a steady stream of approvals. In between, you’re watching what competitors are doing, listening to what customers are saying online, and shaping the next set of experiments to push the brand forward.

Crucially, the rhythm rewards people who plan ahead but also pivot quickly when Free State operations throw up the unexpected.

Beyond that, the Senekal office buzzes through peak hours and settles into focused, productive lulls in between, giving you time to plan and reset before the next stretch of work.

No two days look exactly the same — and that variety is part of what keeps the role engaging for the right candidate in Senekal.

Diversity and Inclusion

Diverse teams build stronger workplaces. Applications are welcome from candidates of every background, language and community across Free State, and recruitment is fair, transparent and aligned with the EE Act.

Practical steps back the words. Structured EE reporting, transformation initiatives and learnership programmes give real opportunities to candidates from across Free State.

B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.

Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Senekal.

Meet the Team

Notably, you will join a tight-knit, collaborative team that knows the marketing jobs side of the business inside out. The Senekal group is a healthy mix of experienced operators and newer joiners, all of whom share a strong commitment to delivery and to one another.

Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.

Equally, the team mix in Senekal reflects a balance of experienced operators and emerging talent, with deliberate space for diverse voices and backgrounds.

Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.

The Environment

Importantly, the environment is creative, deadline-driven and data-aware. Cross-functional work with sales, product and design is the norm, and ideas are tested with real audiences quickly.

Health, safety and well-being are taken seriously. Current policies and procedures are maintained, and the Senekal site adheres to the standards expected of a responsible South African employer.

A respectful, professional environment is the standard in Free State. Bullying, harassment and unfair conduct have no place here, and managers are trained to act decisively when concerns are raised.

On top of that, the working environment is set up to give the team the focus needed for deeper work, while keeping collaboration and quick problem-solving close at hand.

What We Offer

Beyond that, you will join a team that values respectful collaboration, honest feedback and shared wins. The Senekal colleagues take pride in supporting one another and in doing the marketing jobs side of the business properly, day in and day out.

Benefits are clear and consistent. Beyond the package on offer, the role includes the supports you would expect from an established South African employer in Free State.

Recognition matters here. Strong performers are noticed quickly, and many promotions across the business have started in the Senekal teams.

Crucially, the company reinvests in its people: paid training, internal moves and the chance to take on bigger projects are all part of how careers in Senekal keep progressing.

Career Growth

Career progression here is real, not a slogan. The marketing jobs space in Senekal offers a clear runway from delivery into team leadership and beyond, and managers sit down with each team member regularly to map out the next step in Free State.

Equally, internal mobility is encouraged. People who start in Senekal have moved into roles in other branches, specialist functions and project teams across Free State.

Growth conversations happen at a regular cadence — not just at year-end — so the path forward stays current and realistic for every Senekal team member.

Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.

About Senekal

Senekal continues to grow as an employment hub in Free State, with near the Bethlehem agricultural belt. This role gives you a foothold in one of its busier business communities, with access to the local services, suppliers and partners that keep the work moving.

If you are relocating, the team can share practical pointers on neighbourhoods, transport and the typical pace of life in Senekal, Free State.

Many candidates already living within reach of Senekal cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Free State economy.

Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Senekal.

Key Responsibilities

• Support sales teams with collateral, presentations and trade activations
• Brief and manage external creative, media and PR agencies
• Manage paid media budgets across Google, Meta and LinkedIn
• Coordinate events, sponsorships and community activations
• Manage email marketing journeys, segmentation and lifecycle automation
• Test, learn and iterate on creative, channels and audience targeting
• Monitor brand reputation and respond to customer comments online

Minimum Requirements

• Familiarity with the South African media and influencer landscape
• Strong copywriting skills with a portfolio of published work
• Bachelor’s degree or diploma in Marketing, Communications or related field
• Strong project management and organisational skills
• Creative thinker who can also analyse data and report on ROI
• Experience with email marketing platforms (Mailchimp, HubSpot, etc.)

Candidates who meet most of these criteria are welcome to be considered for the role.