SEO Specialist

A vacancy has been confirmed for a SEO Specialist based in George, Western Cape. The successful candidate will join an established team within the marketing jobs function.

Overview

An experienced SEO Specialist is needed to support operations in George. The role forms part of how the business keeps its marketing jobs portfolio strong in Western Cape.

The role suits a candidate who values consistency and clear communication. The George operation runs on accurate work, steady relationships and a genuine respect for the people in the team.

Reasonable working hours and respectful planning are part of how the role runs. The team values strong delivery, and load is balanced fairly across the marketing jobs group in George.

Our Commitment to Transformation

Inclusion is a core part of how the team operates. This is an equal-opportunity employer, and candidates from all communities — including women, youth and persons living with disabilities — are encouraged to apply for this role in George.

Practical steps back the words. Structured EE reporting, transformation initiatives and learnership programmes give real opportunities to candidates from across Western Cape.

B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.

Your Future Here

This role can grow with you. Strong performers in the marketing jobs team in George have moved into senior, supervisory and specialist positions, and that journey is supported through coaching, training and exposure to bigger projects.

Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.

Internal mobility is encouraged. People who start in George have moved into roles in other branches, specialist functions and project teams across Western Cape.

Daily Duties

• Conduct market research and competitor analysis to inform positioning
• Ensure all marketing complies with POPIA and consumer protection codes
• Manage email marketing journeys, segmentation and lifecycle automation
• Test, learn and iterate on creative, channels and audience targeting
• Maintain the editorial and content calendar across owned channels
• Brief and manage external creative, media and PR agencies
• Create on-brand content for web, social, email and in-store
• Manage paid media budgets across Google, Meta and LinkedIn

Candidate Profile

• Working knowledge of CMS platforms (WordPress preferred)
• Strong project management and organisational skills
• Familiarity with the South African media and influencer landscape
• Ability to work cross-functionally with sales, design and product teams
• Creative thinker who can also analyse data and report on ROI
• Comfortable creating short-form video and social media content

Candidates who meet most of these criteria are welcome to be considered for the role.