Work-Force
Whether you are an experienced Public Relations Officer or stepping into the role for the first time, there is space for you in Barberton. The team hires on merit and across communities in Mpumalanga.
About This Position
The Public Relations Officer position is part of an ongoing recruitment drive across Mpumalanga. The brief has been shaped carefully, with a focus on delivery in Barberton and across the marketing jobs space.
Equally, the successful applicant is given the room to plan, deliver and review their work without unnecessary noise. The organisation has built its Barberton team on trust, and the Public Relations Officer role will feel that from week one.
Reasonable working hours and respectful planning are part of how the role runs. The team values strong delivery, and load is balanced fairly across the marketing jobs group in Barberton.
The Environment
Importantly, the environment is creative, deadline-driven and data-aware. Cross-functional work with sales, product and design is the norm, and ideas are tested with real audiences quickly.
Crucially, the working environment is set up to give the team the focus needed for deeper work, while keeping collaboration and quick problem-solving close at hand.
On top of that, the role is intended to operate under the hiring organisation’s workplace conduct, health and safety policies in Mpumalanga.
What Your Day Looks Like
You usually start by scanning campaign dashboards over coffee, checking performance against targets and flagging anything that needs attention. Mornings are often given to creative work — briefing designers, refining copy, planning the next content drop — while afternoons mix stakeholder meetings, agency calls and a steady stream of approvals. In between, you’re watching what competitors are doing, listening to what customers are saying online, and shaping the next set of experiments to push the brand forward.
No two days look exactly the same — and that variety is part of what keeps the role engaging for the right candidate in Barberton.
Equally, the rhythm rewards people who plan ahead but also pivot quickly when Mpumalanga operations throw up the unexpected.
Key Responsibilities
- Conduct market research and competitor analysis to inform positioning
- Manage email marketing journeys, segmentation and lifecycle automation
- Manage paid media budgets across Google, Meta and LinkedIn
- Optimise organic search performance through on-page and technical SEO
- Test, learn and iterate on creative, channels and audience targeting
- Monitor brand reputation and respond to customer comments online
- Maintain the editorial and content calendar across owned channels
Minimum Requirements
- Proven experience managing paid media campaigns
- Experience with email marketing platforms (Mailchimp, HubSpot, etc.)
- Ability to work cross-functionally with sales, design and product teams
- Awareness of POPIA and consumer protection requirements
- Creative thinker who can also analyse data and report on ROI
Potential is considered alongside experience, so candidates who tick most of these boxes should still be considered.