Digital Marketing Specialist

Role: Digital Marketing Specialist. Location: Middelburg, Mpumalanga. The team is hiring and seeks a candidate who can step in and deliver from week one.

About This Position

This Digital Marketing Specialist role sits within the marketing jobs function in Middelburg. It offers a defined scope, clear measures of success, and the support of an experienced team across Mpumalanga.

The successful applicant is given the room to plan, deliver and review their work without unnecessary noise. The organisation has built its Middelburg team on trust, and the Digital Marketing Specialist role will feel that from week one.

Stakeholders for this position include line managers, peers across the marketing jobs team and trusted external partners. Building those relationships early makes the next twelve months in Middelburg much easier.

Beyond that, the role has been written to be sustainable, not just busy. Strong output is expected, and managers in Middelburg also pay attention to recovery, learning and the kind of breathing room that keeps people doing good work over time.

Quality is everyone’s job. Whether the Digital Marketing Specialist is processing a transaction, supporting a colleague or handling a customer query, the standard expected in Mpumalanga is consistently high and consistently fair.

Your Team

Equally, the team you will be working with is fast-paced and energetic. Things move quickly across the Middelburg office, and the people who thrive here are the ones who plan ahead, communicate openly and pick up the slack when Mpumalanga operations get busy.

Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.

Equally, the team structure and working relationships for this role in Middelburg will be explained during the hiring process.

Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.

Your Workplace

Beyond that, the environment is creative, deadline-driven and data-aware. Cross-functional work with sales, product and design is the norm, and ideas are tested with real audiences quickly.

Practically speaking, the role is intended to operate under the hiring organisation’s workplace conduct, health and safety policies in Mpumalanga.

Health, safety and well-being are taken seriously. Current policies and procedures are maintained, and the Middelburg site adheres to the standards expected of a responsible South African employer.

Beyond that, the working environment is set up to give the team the focus needed for deeper work, while keeping collaboration and quick problem-solving close at hand.

Based in Middelburg

Equally, the role is based in Middelburg, within the Highveld coal corridor. Public transport links and parking are within easy reach, making the daily commute manageable for candidates living across Middelburg and the broader Mpumalanga region.

Many candidates already living within reach of Middelburg cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Mpumalanga economy.

Candidates should review the listed location, schedule and travel requirements before applying for this role in Middelburg, Mpumalanga.

Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Middelburg.

Diversity and Inclusion

Equally, the organisation is committed to fair, merit-based recruitment and equal opportunity. Applications are assessed against the published role requirements in line with applicable employment law.

In addition, the hiring organisation’s applicable employment-equity and inclusion practices will be explained in the final vacancy details for Mpumalanga.

Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Middelburg.

B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.

Career Growth

Equally, this role can grow with you. Strong performers in the marketing jobs team in Middelburg have moved into senior, supervisory and specialist positions, and that journey is supported through coaching, training and exposure to bigger projects.

Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.

Growth conversations happen at a regular cadence — not just at year-end — so the path forward stays current and realistic for every Middelburg team member.

Internal mobility is encouraged. People who start in Middelburg have moved into roles in other branches, specialist functions and project teams across Mpumalanga.

A Typical Day

You usually start by scanning campaign dashboards over coffee, checking performance against targets and flagging anything that needs attention. Mornings are often given to creative work — briefing designers, refining copy, planning the next content drop — while afternoons mix stakeholder meetings, agency calls and a steady stream of approvals. In between, you’re watching what competitors are doing, listening to what customers are saying online, and shaping the next set of experiments to push the brand forward.

On top of that, the rhythm rewards people who plan ahead but also pivot quickly when Mpumalanga operations throw up the unexpected.

No two days look exactly the same — and that variety is part of what keeps the role engaging for the right candidate in Middelburg.

On top of that, the Middelburg office buzzes through peak hours and settles into focused, productive lulls in between, giving you time to plan and reset before the next stretch of work.

What We Offer

Few roles let you see the impact of your work as quickly as this one. Every shift, project and decision in Middelburg contributes to real outcomes for clients and colleagues across the marketing jobs space in Mpumalanga.

Career development may be available depending on the role, business needs and the hiring organisation’s policies.

Crucially, the package, working arrangements and any available support will be confirmed by the hiring organisation for this vacancy.

In addition, the role’s development opportunities, training and benefits, if offered, will be set out in the final vacancy details.

Key Responsibilities

• Monitor brand reputation and respond to customer comments online
• Plan and execute integrated marketing campaigns across digital and traditional channels
• Support sales teams with collateral, presentations and trade activations
• Coordinate events, sponsorships and community activations
• Conduct market research and competitor analysis to inform positioning
• Track campaign performance against KPIs and produce monthly reports

What You’ll Need

• Strong copywriting skills with a portfolio of published work
• 2-4 years’ experience in a marketing or communications role
• Strong project management and organisational skills
• Excellent written and verbal communication skills appropriate to the role
• Hands-on experience with Google Analytics, Search Console and Tag Manager
• Comfortable creating short-form video and social media content

Potential is considered alongside experience, so candidates who tick most of these boxes should still be considered.