Public Relations Officer

Looking for your next move as a Public Relations Officer in Kroonstad? A role has just opened that gives you real responsibility and a clear path forward in Free State.

About the Opportunity

This Public Relations Officer role has been briefed against a clear set of outcomes for Kroonstad. The successful candidate will work alongside an established team and will be expected to contribute meaningfully to the marketing jobs pipeline across Free State.

Expect a structured first ninety days, with onboarding milestones, regular check-ins, and an early focus on getting comfortable with the systems and processes that underpin the Kroonstad team.

The role has been written to be sustainable, not just busy. Strong output is expected, and managers in Kroonstad also pay attention to recovery, learning and the kind of breathing room that keeps people doing good work over time.

Stakeholders for this position include line managers, peers across the marketing jobs team and trusted external partners. Building those relationships early makes the next twelve months in Kroonstad much easier.

Career Growth

Career progression for this marketing jobs role in Kroonstad depends on the hiring organisation’s policies, role requirements and business needs in Free State.

Internal mobility is encouraged. People who start in Kroonstad have moved into roles in other branches, specialist functions and project teams across Free State.

Growth conversations happen at a regular cadence — not just at year-end — so the path forward stays current and realistic for every Kroonstad team member.

Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.

Meet the Team

You will join a tight-knit, collaborative team that knows the marketing jobs side of the business inside out. The Kroonstad group is a healthy mix of experienced operators and newer joiners, all of whom share a strong commitment to delivery and to one another.

In addition, the team structure and working relationships for this role in Kroonstad will be explained during the hiring process.

Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.

Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.

Why Join Us

Notably, the hiring organisation may provide onboarding or skills development for this marketing jobs role in Kroonstad; the available support will be confirmed in the final vacancy details for Free State.

Beyond that, the package, working arrangements and any available support will be confirmed by the hiring organisation for this vacancy.

Importantly, career development may be available depending on the role, business needs and the hiring organisation’s policies.

Practically speaking, the role’s development opportunities, training and benefits, if offered, will be set out in the final vacancy details.

Working in Kroonstad

Kroonstad continues to grow as an employment hub in Free State, with in the Welkom gold fields. This role gives you a foothold in one of its busier business communities, with access to the local services, suppliers and partners that keep the work moving.

Candidates should review the listed location, schedule and travel requirements before applying for this role in Kroonstad, Free State.

Many candidates already living within reach of Kroonstad cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Free State economy.

Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Kroonstad.

Equal Opportunity

Crucially, the organisation supports a respectful workplace. Applications are welcome from suitably qualified candidates across Free State, and recruitment is intended to be fair and transparent.

B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.

Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Kroonstad.

Beyond that, the hiring organisation’s applicable employment-equity and inclusion practices will be explained in the final vacancy details for Free State.

Daily Duties

• Manage email marketing journeys, segmentation and lifecycle automation
• Create on-brand content for web, social, email and in-store
• Brief and manage external creative, media and PR agencies
• Ensure all marketing complies with POPIA and consumer protection codes
• Maintain the editorial and content calendar across owned channels
• Conduct market research and competitor analysis to inform positioning
• Test, learn and iterate on creative, channels and audience targeting
• Plan and execute integrated marketing campaigns across digital and traditional channels

Candidate Profile

• Solid understanding of SEO and content marketing principles
• Creative thinker who can also analyse data and report on ROI
• Excellent written and verbal communication skills appropriate to the role
• Proven experience managing paid media campaigns
• Familiarity with the South African media and influencer landscape
• Experience with email marketing platforms (Mailchimp, HubSpot, etc.)

Potential is considered alongside experience, so candidates who tick most of these boxes should still be considered.