Work-Force
Whether you are a seasoned Digital Marketing Specialist or stepping into the role for the first time, there is space for you in Knysna. The team hires on merit and across communities in Western Cape.
Overview
This Digital Marketing Specialist role sits within the marketing jobs function in Knysna. It offers a defined scope, clear measures of success, and the support of an experienced team across Western Cape.
The role suits a candidate who values consistency and clear communication. The Knysna operation runs on accurate work, steady relationships and a genuine respect for the people in the team.
Stakeholders for this position include line managers, peers across the marketing jobs team and trusted external partners. Building those relationships early makes the next twelve months in Knysna much easier.
Internal documentation, process notes and shared playbooks make it easier for the Digital Marketing Specialist to step into the marketing jobs workflow quickly. Institutional knowledge is well-organised, so people are not reinventing the wheel from one week to the next.
Equal Opportunity
Practically speaking, the organisation is committed to transformation and equal opportunity. Hiring is on merit, and applications are actively encouraged from women, youth, people with disabilities and other historically disadvantaged groups in line with the Employment Equity plan and B-BBEE objectives.
Practical steps back the words. Structured EE reporting, transformation initiatives and learnership programmes give real opportunities to candidates from across Western Cape.
B-BBEE compliance is more than a scorecard here. It informs how the business invests in skills development, supplier diversity and community engagement across the country.
Inclusive hiring extends through onboarding and into how teams operate every day. Respectful, fair conduct is expected from every team member in Knysna.
Career Growth
Career progression here is real, not a slogan. The marketing jobs space in Knysna offers a clear runway from delivery into team leadership and beyond, and managers sit down with each team member regularly to map out the next step in Western Cape.
Training is a mix of formal courses, structured on-the-job learning and exposure to broader projects, all geared at building practical skills.
Growth conversations happen at a regular cadence — not just at year-end — so the path forward stays current and realistic for every Knysna team member.
On top of that, internal mobility is encouraged. People who start in Knysna have moved into roles in other branches, specialist functions and project teams across Western Cape.
Meet the Team
You will join a tight-knit, collaborative team that knows the marketing jobs side of the business inside out. The Knysna group is a healthy mix of experienced operators and newer joiners, all of whom share a strong commitment to delivery and to one another.
Line management is hands-on without being heavy. Expect regular one-to-ones, honest feedback and the support needed to do good work consistently.
Beyond that, the team mix in Knysna reflects a balance of experienced operators and emerging talent, with deliberate space for diverse voices and backgrounds.
Collaboration is the default working mode. Whether picking up a quick query or working through a complex project, you will find colleagues willing to lean in and help.
Day in the Life
Importantly, you usually start by scanning campaign dashboards over coffee, checking performance against targets and flagging anything that needs attention. Mornings are often given to creative work — briefing designers, refining copy, planning the next content drop — while afternoons mix stakeholder meetings, agency calls and a steady stream of approvals. In between, you’re watching what competitors are doing, listening to what customers are saying online, and shaping the next set of experiments to push the brand forward.
Equally, the Knysna office buzzes through peak hours and settles into focused, productive lulls in between, giving you time to plan and reset before the next stretch of work.
Beyond that, the rhythm rewards people who plan ahead but also pivot quickly when Western Cape operations throw up the unexpected.
No two days look exactly the same — and that variety is part of what keeps the role engaging for the right candidate in Knysna.
About Knysna
Notably, the role is based in Knysna, close to the Stellenbosch agricultural belt. Public transport links and parking are within easy reach, making the daily commute manageable for candidates living across Knysna and the broader Western Cape region.
Accessibility is taken seriously: where the role allows, the team works toward a balance of in-office presence and flexibility for candidates based in and around Knysna.
Many candidates already living within reach of Knysna cite the location as one of the role’s quiet wins, with shorter commutes and a real sense of being plugged into the local Western Cape economy.
If you are relocating, the team can share practical pointers on neighbourhoods, transport and the typical pace of life in Knysna, Western Cape.
Daily Duties
- Ensure all marketing complies with POPIA and consumer protection codes
- Optimise organic search performance through on-page and technical SEO
- Manage email marketing journeys, segmentation and lifecycle automation
- Maintain the editorial and content calendar across owned channels
- Brief and manage external creative, media and PR agencies
- Manage paid media budgets across Google, Meta and LinkedIn
Candidate Profile
- Excellent written and verbal communication in English
- Experience with email marketing platforms (Mailchimp, HubSpot, etc.)
- Awareness of POPIA and consumer protection requirements
- Strong copywriting skills with a portfolio of published work
- Bachelor’s degree or diploma in Marketing, Communications or related field
- Familiarity with the South African media and influencer landscape
Each application is reviewed carefully, and strong matches against the criteria above will move forward in the process.